Brand communication

Personnes qui parlent ensemble et font une réunion autour d'une table

Brand strategy

TAM TAM's team of experts helps its clients achieve their marketing objectives (see marketing strategy) and this can be achieved by building a solid brand strategy.

How does a company present itself to its customers and prospects and how does it stand out from its competitors in the market?

TAM TAM's mission is to answer these essential marketing issues.

How do we do this? By defining a positioning and a value proposition.

We believe that a company's brand is more than its name, logo, fonts and colors.

We believe that brand image is the sum of a company's personality, philosophy, values and the experiences it can offer its customers. It remains to make a short, simple and essential definition, understood by the target.

Brand Design


Taking into account their brand strategy and business objectives, we help companies find their brand identity.

The brand design process involves extensive research and analysis to understand the company and its target audience.

It relies primarily on all the preliminary stages of strategic analysis such as marketing strategy or branding.

Designers then focus on creating design concepts that reflect the brand's identity and values, while being attractive and memorable.

Our goal is to accompagny brands to the expected level, whether it is a creation or an evolution of the brand image.

TAM TAM's designers have all the skills to create :

  • logos
  • graphic guidelines with typographies and colorimetric palettes
  • visual lines dedicated to social media
  • brand elements for digital tools

Print and digital media

We help companies in the development of their communication plan and then in an efficient and organized implementation with a controlled budget.

We collaborate daily with our clients' marketing and communication teams to deploy brand messages with the different communication tools that make up their media or non-media communication plan :

  • corporate communication: annual report, trade shows
  • internal communication: newsletter, powerpoint presentation, welcome guide
  • external communication: advertising catalog, commercial brochure, videos and social network publications, newsletters

Within the framework of digital media and non-media plans, we produce digital files adapted to digital communication media:

  • Videos for Youtube, Snapchat or other video communication platforms
  • HTML banners for native ads or other ads in the framework of programmatic advertising
  • Customized newsletters