Cora Concorde Luxembourg

The advertising catalog has always been the major communication vehicle for retailers to be able to communicate every week the hundreds of promotions that customers can find on their shelves.

Our long experience in the retail sector has enabled us to set up a tailor-made promotional brand image for the Cora brand in Luxembourg.

The Cora Concorde Luxembourg store has chosen to reduce the distribution of advertising print. In this context, we have adapted the design of the catalogs in order to have better readability on digital media.

In the age of everything digital, email campaigns, and social networks, direct mail remains an effective advertising strategy.

By sending each month a specific advertising catalog to its loyalty card holders, the Cora Concorde store provides a tangible and physical presence to its customers. In a world where digital communications often receive an ephemeral glance, direct mail allows Cora Concorde to stand out and capture the attention of its target audience.

For Cora Concorde, we create each month the direct marketing operation by producing the advertising brochure and coordinating the various actors of the chain, printers, and distributors.

Working for the retail sector and its promotional communication means knowing how to combine creativity, responsiveness, flexibility, and rigor.